We live in a classless society (ya, right!), yet somehow there has been an identified emergence of a new class: The Creatives. According to a few professors, these are:

- Super-Creatives: e.g. science, engineering, education, computer programming, research, arts, design, and media workers . Those belonging to this group are considered to “fully engage in the creative process” . The Super-Creative Core is considered innovative, creating commercial products and consumer goods. Their primary job function is to be creative and innovative.

- Creative Professionals: knowledge-based workers and include those working in healthcare, business and finance, the legal sector, and education. They “draw on complex bodies of knowledge to solve specific problems” using higher degrees of education to do so.

Creative Class has the three ‘T’s:

Talent (highly talented/educated/skilled),

Tolerance (a diverse community, which has a ‘live and let live’ ethos), and

Technology (have the technological infrastructure necessary to fuel an entrepreneurial culture).

The best part about it is the following: this “creative class” makes close to 30% of the labour market.

AND,

the Creative Class is also known for its departure from traditional workplace attire and behavior. Members of the Creative Class are starting to set their own hours and dress codes in the work place, often reverting to more relaxed, casual attire instead business suits and ties. People of the Creative Class are working for themselves and setting their own hours, no longer sticking to the 9-5 standard. Independence is also highly regarded among the members of the Creative Class and expected in the work place.

This brings me back to an article I read on Wired!. The market is changing, and  we now have a NEW economy – an economy that favours the small – an economy that favours the entrepreneur. I think of this, happy to be alive in this age – the age of cloud computing, where you can be employed by a multi-million corporation and work from your own balcony. One step closer to ultimate efficiency, this (creative) economist’s dream.

P.S. I must read this book. It is exactly what I’ve been thinking about for the last few months!